When “more” stops working

You remember when growth felt simple.
Launch. Sell. Repeat.
Every move produced momentum.

Then something shifted.
Same effort, half the return.
Same strategy, slower response.

You blamed the algorithm.
You blamed the team.
You blamed the market.

But deep down you know the truth.

Momentum didn’t vanish.
It inverted.

You built a system that only knows how to sprint.
And now it’s punishing you for running.

Real momentum isn’t speed.
It’s alignment.

In the next email, I’ll show you the first signal your business gives before it hits the ceiling. Most founders miss it.

Chat soon and have a great start to the week tomorrow.